About Us

[frame_left]Skærmbillede 2014-03-31 kl. 13.10.47 [/frame_left]”I believe in the idea of optimal networking. The wider our network is, in all aspects, the better impact on everybodys business – collegues, artists, crews, promoters – everybody.

There’s nothing like an economic downturn to sharpen thinking. Because when times are tough and budgets are being cut, every investment and outlay has to truly count. It’s a great way of separating the wheat from the chaff. Now more than ever, responsible companies can reap the rewards of responsibility in terms of increased trust and enhanced reputation.

– I have clear definitions of good business and bad business for OWIT MUSIC and I also have the intestinal fortitude and vigilance to say “NO” when bad business lands on my desk. Otherwise it’s too easy to get distracted and sometimes destroyed by it.”




“…Niels is a model representative of not only his business, but his country. His candor and willingness to go above and beyond the call of duty, every time, sets him apart from all others …”
David Buchalter, Greater Talent Network

“…Niels is a very good and reliable person. In my years of experience, I have not found anyone who does the job as well as Niels. and knowing Niels, I am sure that his other division maintain the same high standard of work and competency …”
J Kovach, Barking Dogs Studios

“…It is a great pleasure to work with Niels. The way he manage to struckture events and tours is amazing. No gig is too small or too big.  Niels gives you the same attention and that is awesome to see in a music world were things normally are different. Over the years Niels has been doing many music events for our company with huge success. So for everything from company events to club gigs and even huge concerts I can recommend that you contact Niels Estrup …”
Kenneth Bremer – Proel Group Ltd.


[one_half_last]HOW WE THINK

– You are driving down the road in your car on a wild, stormy night, when you pass by a bus stop and you see three people waiting for the bus:

1. An old lady who looks as if she is about to die.
2. An old friend who once saved your life.
3. The perfect partner you have been dreaming about.

Which one would you choose to offer a ride to, knowing that there could only be one passenger in your car?

Think before you continue reading.

This is a moral/ethical dilemma that was once actually used as part of a job application. You could pick up the old lady, because she is going to die, and thus you should save her first. Or you could take the old friend because he once saved your life, and this would be the perfect chance to pay him back. However, you may never be able to find your perfect mate again.

“I would give the car keys to my old friend and let him take the lady to the hospital. I would stay behind and wait for the bus with the partner of my dreams.” Sometimes, we gain more if we are able to give up our stubborn limitations of mind.